Le Mirail Immaconcept is a young and singular campus of applied arts and design in the current university landscape. Created in 2009, it belonged to the National Education Ministry up to 2019. Its three- year-long studies, only recognized with a 2-year diploma, were then difficult to understand from an international view.


Since 2019, Le Mirail Immaconcept belongs to the Higher Education Ministry. Its full recognized three-year-long bachelor’s degrees (Diplôme National des Métiers d’Arts et du Design) and the creation of two-year-long mastere degrees after them now open our campus to new European and international aims.


As a consequence, we are developing an internationalization strategy in three steps.

I- Cross-border dialogues


We intend to build a network of strong partnerships with higher education institutions in Western Europe. Due to constant exchanges along the History, Portugal, Spain, Italy, Germany, Austria, the Netherlands, Switzerland, Belgium and the United Kingdom built a common or dialogic approach of design and arts, which explains their current likeness of approaches.


Because of this, we think it is necessary to create sustained cooperations to allow the students to better understand both the sense and the latest developments of these areas in their European context. Thereby, we will be able to offer opportunities of abroad studies and internships in nearby countries to students who, sometimes, have never left their country. The limited distances between these countries will also facilitate common events.


II- The university and its city


Then, we will consider a worldwide opening. Because of our small headcount and in order to avoid any bilateral agreement without effective life, we will target a small number of partners. Of course, we will build our bilateral collaborations regarding the coherence of our respective courses but also regarding the relations between the institutions and their geographic location.


Our teaching is indeed always focused on the real professional practices of our territory and on its current events. Our campus is in the heart of Bordeaux, and the local news are always one of the starting points of our annual teaching programs. In addition, almost all our teachers are also professionals of the field they teach (architects, designers, scenographers, artists, etc.)

This favors an aim of professionalization and makes our students aware of how people really work here. We wish internationalization would make our students aware of how people really work elsewhere.


Therefore, we will first and foremost look for structures in relation with the life of their city and geographic location: cities of a scale and an outreach similar to those of the Bordeaux metropolis.


For all these reasons, we will not look for “similar” cities nor specifically nearby countries. On the contrary, we think that we must be able to offer the most total alterity to students who really look for an immersive and strongly comparative experience. So we won’t restrain the geographic field of these partnerships, in order to allow each student to open him/herself to alterity, wherever s/he situates it.


III- Research applied to creation and teaching


Finally, we want internationalization to be a reality in our teaching and research activities. Several teachers and staff members have durable links with some cities or countries; Erasmus + program will allow us to open these links to an extra personal scale. Indeed, we only conceive research and teaching in a collective and transdisciplinary way. Our educational programs are proof of this.


Therefore, we wish to strengthen teachers and staff collaboration and mobility on the basis of the already existing relations (Portugal, Japan, Spain, Canada, etc.) and with a research perspective that is always collective and applied. That is why we don’t offer PhD level degrees and we don’t have our own research laboratory. Our research activity is always applied, both to creation and to teaching. This criterion will guide the third part of our internationalization.